Beth Ann Kaminkow
Beth Ann Kaminkow is a senior marketing and advertising executive recognized for her leadership at the intersection of brand experience, commerce, and data-driven strategy. As Global CEO of Brand Experience & Commerce at Dentsu, she oversees a portfolio of agencies and capabilities that connect consumer engagement with measurable business outcomes, with a particular focus on retail media, shopper marketing, and integrated brand experiences. Her work has helped shape how major global brands think about the convergence of media, commerce, and creative at scale. Kaminkow's career spans senior leadership roles across some of the most prominent agency networks in the world. She previously served as Global CEO of VMLY&R Commerce (now VML), where she built and scaled the commerce practice globally, and before that held leadership positions at Geometry Global and JWT. Her trajectory reflects a consistent focus on evolving agency models to meet the demands of an increasingly data-rich, commerce-enabled marketing landscape. Beyond her operational roles, Kaminkow is regarded as a thought leader on the future of brand-to-consumer relationships, particularly as retail media networks and connected commerce reshape the advertising ecosystem. She is a frequent speaker at industry events and has been recognized for her contributions to advancing women in leadership within the advertising industry.
Last updated Jun 11, 2026 by ATDb automated enrichment · Connections updated Jun 15, 2026
- Years in industry
- 25 years
Bio
Beth Ann Kaminkow is a senior marketing and advertising executive recognized for her leadership at the intersection of brand experience, commerce, and data-driven strategy. As Global CEO of Brand Experience & Commerce at Dentsu, she oversees a portfolio of agencies and capabilities that connect consumer engagement with measurable business outcomes, with a particular focus on retail media, shopper marketing, and integrated brand experiences. Her work has helped shape how major global brands think about the convergence of media, commerce, and creative at scale. Kaminkow's career spans senior leadership roles across some of the most prominent agency networks in the world. She previously served as Global CEO of VMLY&R Commerce (now VML), where she built and scaled the commerce practice globally, and before that held leadership positions at Geometry Global and JWT. Her trajectory reflects a consistent focus on evolving agency models to meet the demands of an increasingly data-rich, commerce-enabled marketing landscape. Beyond her operational roles, Kaminkow is regarded as a thought leader on the future of brand-to-consumer relationships, particularly as retail media networks and connected commerce reshape the advertising ecosystem. She is a frequent speaker at industry events and has been recognized for her contributions to advancing women in leadership within the advertising industry.
Career
Global CEO
VMLY&R Commerce · 2021-2023
Global CEO
Geometry Global · 2018-2021
CEO, North America
Geometry Global · 2015-2018
Senior Leadership Roles
JWT (J. Walter Thompson) · Prior to 2015
Board memberships
Expertise & education
Expertise
Education
- Bachelor's Degree, University of Michigan
Speaking topics
Recognition
Notable achievements
- Built and scaled VMLY&R Commerce into a leading global commerce agency practice
- Led Geometry Global as Global CEO, overseeing one of WPP's largest commerce and shopper marketing networks
- Appointed Global CEO of Brand Experience & Commerce at Dentsu, consolidating multiple agency capabilities under unified leadership
Awards
Publications
- Contributed thought leadership articles to Adweek and Campaign on commerce marketing trends