Ben Thomas
Ben Thomas serves as Executive Vice President of Marketing and Chief Commercial Officer at Crayola, the iconic creativity and art supply brand owned by Hallmark. In this role, he oversees the company's marketing strategy, brand direction, and commercial operations, guiding how Crayola connects with consumers across retail, digital, and experiential channels. Crayola is a significant advertiser and marketer in the children's and family consumer goods space, making Thomas's role central to the brand's continued relevance and growth.
Last updated Oct 22, 2026 by ATDb automated enrichment · Connections updated Oct 23, 2026
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Ben Thomas serves as Executive Vice President of Marketing and Chief Commercial Officer at Crayola, the iconic creativity and art supply brand owned by Hallmark. In this role, he oversees the company's marketing strategy, brand direction, and commercial operations, guiding how Crayola connects with consumers across retail, digital, and experiential channels. Crayola is a significant advertiser and marketer in the children's and family consumer goods space, making Thomas's role central to the brand's continued relevance and growth.
Career
EVP of Marketing and CCOCurrent
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