Asha Sharma
Asha Sharma is a senior product executive at Xbox (Microsoft), where she serves as Vice President of Product, overseeing product strategy and development for one of the world's largest gaming platforms. Her work at Xbox touches on areas increasingly relevant to AdTech and media monetization, including platform engagement, audience growth, and the intersection of gaming with digital entertainment ecosystems. She is recognized for bringing a data-driven, user-centric approach to product leadership at scale. Prior to Xbox, Sharma held notable roles at major consumer technology companies, including a senior position at Snap Inc., where she worked on growth and product initiatives. Her career reflects a trajectory through high-growth consumer platforms where engagement, retention, and monetization strategies are central concerns — all areas with deep overlap with modern advertising technology and audience intelligence. Sharma is known as a thoughtful operator and advocate for inclusive product design, often speaking publicly about building products for diverse audiences. While her primary domain is consumer product management rather than AdTech specifically, her platform-level work at Xbox and Snap places her at the intersection of gaming, media, and the evolving digital advertising landscape.
Last updated Jun 24, 2026 by ATDb automated enrichment · Connections updated Jul 9, 2026
- Years in industry
- 15 years
Bio
Asha Sharma is a senior product executive at Xbox (Microsoft), where she serves as Vice President of Product, overseeing product strategy and development for one of the world's largest gaming platforms. Her work at Xbox touches on areas increasingly relevant to AdTech and media monetization, including platform engagement, audience growth, and the intersection of gaming with digital entertainment ecosystems. She is recognized for bringing a data-driven, user-centric approach to product leadership at scale. Prior to Xbox, Sharma held notable roles at major consumer technology companies, including a senior position at Snap Inc., where she worked on growth and product initiatives. Her career reflects a trajectory through high-growth consumer platforms where engagement, retention, and monetization strategies are central concerns — all areas with deep overlap with modern advertising technology and audience intelligence. Sharma is known as a thoughtful operator and advocate for inclusive product design, often speaking publicly about building products for diverse audiences. While her primary domain is consumer product management rather than AdTech specifically, her platform-level work at Xbox and Snap places her at the intersection of gaming, media, and the evolving digital advertising landscape.
Career
VP of Product, Growth
Snap Inc. · 2019-2022
Senior Product Manager
Amazon · 2014-2019
Expertise & education
Expertise
Education
- B.S., University of Washington
Speaking topics
Recognition
Notable achievements
- Led product growth initiatives at Snap Inc. contributing to user base expansion
- Appointed VP of Product at Xbox, overseeing product strategy for a global gaming platform with hundreds of millions of users