Andrew Bosworth

Andrew 'Boz' Bosworth is Meta's Chief Technology Officer and the executive leading Reality Labs, the division responsible for Meta's augmented and virtual reality hardware and software ambitions. As CTO, Bosworth sits at the intersection of Meta's most consequential technology bets — from the metaverse and smart glasses to the company's sweeping internal AI-adoption push in 2026. His influence extends across Meta's advertising infrastructure, consumer hardware, and the foundational AI systems that underpin the company's products, making him one of the most consequential figures in the broader digital technology and AdTech ecosystem. Bosworth joined Facebook in 2006 as one of its earliest engineers and is credited with building the foundational News Feed ranking systems and the Ads infrastructure that would go on to generate hundreds of billions in revenue. He rose through the ranks to lead the Ads and Business Platform organization, where he oversaw the development of targeting, measurement, and monetization systems that defined modern social advertising. His tenure leading the ads business gave him deep expertise in programmatic advertising, identity-based targeting, and the technical architecture of large-scale ad delivery systems. Elevated to CTO in 2022, Bosworth has become a prominent public voice for Meta's technology vision, frequently writing and speaking about AI, virtual reality, and the future of human-computer interaction. In 2026, he has been central to Meta's internal AI transformation, championing the integration of generative AI tools across the company's engineering and product workflows. Known by his nickname 'Boz,' he maintains an active public presence through social media and long-form writing, making him both an operator and a thought leader within the technology industry.

Last updated Sep 26, 2026 by ATDb automated enrichment