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Alison Levin

VP, Advertising Platforms at The New York Times

Leading advertising technology platform strategy at The New York Times, with a focus on programmatic infrastructure and publisher-side innovation in a privacy-first era.

OperatorNew York, New York, United States15+ years in industry

Last updated Apr 19, 2026 by ATDb automated enrichment

Bio

Alison Levin is a senior advertising technology executive at The New York Times, where she serves as VP of Advertising Platforms. In this role, she oversees the publisher's programmatic strategy, ad tech infrastructure, and platform partnerships, helping one of the world's most recognized media brands navigate the rapidly evolving digital advertising landscape. Her work sits at the intersection of premium publisher monetization and cutting-edge ad technology. Levin has built her career on the publisher side of the ad tech ecosystem, developing deep expertise in programmatic advertising, identity solutions, and the technical architecture that underpins modern digital media monetization. At the Times, she has been instrumental in shaping how the organization approaches data strategy, audience targeting, and the transition away from third-party cookies toward privacy-preserving alternatives. As a senior operator at a marquee publisher, Levin represents an important voice in industry conversations about the balance between advertiser needs and publisher sustainability. Her work at the Times reflects broader industry trends around first-party data activation, contextual advertising, and the ongoing evolution of the open programmatic ecosystem.

Expertise
Programmatic AdvertisingPublisher MonetizationAd Tech InfrastructureFirst-Party Data StrategyIdentity ResolutionHeader BiddingPrivacy-Preserving AdvertisingAudience Targeting
Notable Achievements
  • Overseeing advertising platform strategy at one of the world's most premium digital publishers, The New York Times
  • Leading programmatic and ad tech infrastructure modernization efforts amid the deprecation of third-party cookies
Speaking Topics
Publisher-side programmatic strategyFirst-party data and identity in a cookieless worldPremium publisher monetizationAd tech infrastructure and platform partnerships