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Aditya Kishore

Analyst

Aditya Kishore is an AdTech professional currently at WARC. He is known for establishing a leading practice focused on CTV and FAST market intelligence that has been cited by major AdTech vendors and broadcasters. His research on the global FAST channel market has helped define industry standards for measuring and valuing ad-supported streaming.

Last updated Jul 11, 2026 by the ATDb Editorial Team

Company
WARC
Based
London, United Kingdom
Connections
1
Years in industry
18 years

Bio

Aditya Kishore is an AdTech professional currently at WARC. He is known for establishing a leading practice focused on CTV and FAST market intelligence that has been cited by major AdTech vendors and broadcasters. His research on the global FAST channel market has helped define industry standards for measuring and valuing ad-supported streaming.

Career

  • Senior Analyst, Video & Broadband

    IHS Markit (now part of Omdia/Informa Tech) · 2014-2019

  • Analyst, TV & Video

    Informa Telecoms & Media · 2007-2014

Expertise & education

Expertise

Connected TV (CTV) AdvertisingFAST Channel EconomicsAVOD/SVOD Business ModelsProgrammatic CTV InfrastructureStreaming Video StrategyOTT Platform AnalysisPay-TV Market DynamicsVideo Advertising Monetization

Speaking topics

FAST Channel Growth and Monetization EconomicsThe Future of CTV Advertising and Programmatic InfrastructureAVOD vs. SVOD: Hybrid Model DynamicsGlobal Streaming Market TrendsPay-TV Operator Strategies in the Streaming Era

Recognition

Notable achievements

  • Established Omdia's Streaming & OTT practice as a leading source of CTV and FAST market intelligence cited by major AdTech vendors and broadcasters
  • Produced widely referenced research on the global FAST channel market, helping define how the industry measures and values ad-supported streaming
  • Regular featured analyst at major industry events including IBC, NAB, and streaming-focused AdTech conferences

Publications

  • Omdia research reports on global FAST channel markets and CTV advertising economics
  • Omdia OTT TV and Video Forecasts (recurring annual publication)
  • Regular contributor to Omdia Insights blog and streaming industry briefings
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