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20,799 articles covering the AdTech ecosystem

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Why LLMs Cite Reddit Instead Of Your Brand: A Practical AI Visibility Audit [Webinar] via @sejournal, @lorenbaker

Understand the role Reddit plays in AI answers and how brands can capitalize on community signals to enhance visibility. The post Why LLMs Cite Reddit Instead Of Your Brand: A Practical AI Visibility Audit [Webinar] appeared first on Search Engine Journal.

Search Engine JournalMay 27, 2026Source
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Campaign Best Places to Work 2026: Top five small companies

Campaign reveals the category ranking of small companies with 25 and 49 UK employees. The scheme is run by Campaign and Workforce Research Group in association with Connor Broadley Benefits Consulting.

CampaignMay 27, 2026Source
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Digest: ITN Launches Paid YouTube Subscriptions; Meta and Google AI Guardrails Stripped in Minutes

In today’s Digest, we cover ITN launching YouTube subscriptions for archive content, AI guardrails being removed from Meta and Google’s models, and Pope Leo challenging Big Tech in a new AI encyclical. The post Digest: ITN Launches Paid YouTube Subscriptions; Meta and Google AI Guardrails Stripped in Minutes appeared first on ExchangeWire.com.

ExchangeWireMay 27, 2026Source
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Amazon’s Ad Tech Playbook, Brought to You by Google

This week, Shirley takes a look at how Amazon's recent moves suggest a company going all in on advertising... The post Amazon’s Ad Tech Playbook, Brought to You by Google appeared first on ExchangeWire.com.

ExchangeWireMay 27, 2026Source
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DWP set to review £18m creative account

M&C Saatchi UK currently works on the account.

CampaignMay 27, 2026Source
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Media 360: What's the biggest change affecting media this year?

The Campaign Podcast summarises the top takeaways from Campaign's Media 360 conference, featuring Zenith's Sannah Rogers and Dentsu Media's James Bailey.

CampaignMay 27, 2026Source
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Why Critics Say Email-Based IDs Don’t Work For CTV

Alternative ID vendors have been hardcore pitching advertisers for years that email-based IDs can work for CTV. But skepticism still abounds. To be fair, email-based alt IDs are a viable third-party cookie replacement for online display and video. And for many omnichannel advertisers, it makes sense to port alt IDs over to CTV, which is […] The post Why Critics Say Email-Based IDs Don’t Work For CTV appeared first on AdExchanger.

AdExchangerMay 27, 2026Source
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Baby Monitor Brand Owlet Cut Back On Search – And Sales Didn’t Drop

Owlet’s target customer isn’t in market for very long. The publicly traded baby tech company is best known for its smart “sock,” a wearable that wraps around an infant’s foot to track heart rate, oxygen levels, movement and sleep, and then sends alerts to a parent’s phone. Owlet also sells a Wi-Fi baby monitor and […] The post Baby Monitor Brand Owlet Cut Back On Search – And Sales Didn’t Drop appeared first on AdExchanger.

AdExchangerMay 27, 2026Source
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The AI paradox: Marketers trust AI to buy media, not build brands

Some executives are wary of AI-generated creative ideas while using automated tools to brainstorm campaigns.

DigidayMay 27, 2026Source
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Why marketers are rethinking identity infrastructure

Publicis’ LiveRamp deal forces marketers to confront who controls their data, reshaping the neutrality debate around ad tech infrastructure.

DigidayMay 27, 2026Source
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Future of TV Briefing: How AI agents will figure into this year’s upfront negotiations

This week’s Future of TV Briefing looks at the conversations that upfront sellers including Disney, Paramount and Warner Bros. Discovery are looking to have with advertisers regarding incorporating AI agents in ad buys.

DigidayMay 27, 2026Source
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In Graphic Detail: Why OpenAI’s ad business is still a work in progress

As OpenAI is reportedly gearing up to go public as early as September, Digiday has charted the promise, and early tensions behind its ad business.

DigidayMay 27, 2026Source
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Premier League gambling ban gives brand sponsors an open goal, but CMOs must still prove value

An exodus of betting brands from the Premier League means there’s a chance for marketers to bag cut-price soccer partnerships. But proving the worth of that investment is another concern.

DigidayMay 27, 2026Source
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The Endless Clone Wars; DTC Might Grow Up In Court

Social Butterflies Meta quietly launched an app called Forum this week, which the company says is “built for deeper discussions, real answers and the communities you care about,” reports Social Media Today. This news may seem like a nothingburger on the surface, but it’s interesting for a couple of reasons. First, it’s yet another example […] The post The Endless Clone Wars; DTC Might Grow Up In Court appeared first on AdExchanger.

AdExchangerMay 27, 2026Source
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Top 50 Most Viewed YouTube Channels Worldwide • Week Of 05/24/2026

For the second week in a row, MrBeast captured the #1 spot in our Global Top 50 ranking. The owner of YouTube's most-subscribed channel is finishing May on a high note. Over seven days, he outpaced all other YouTube channels by more than 500 million views, collecting 1.64 billion weekly views in all. That sum brought his all-time view count above 124 billion -- and that's just on the main MrBeast channel. Elsewhere in the ranking, Indian channels continue to dominate. It's a pop culture product born in South Korea, however, that is exerting the greatest influence on a prominent category of short-form creators. Visit Tubefilter for more great stories.

TubefilterMay 26, 2026Source
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Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 05/24/2026

MrBeast paired his #1 finish in the Global Top 50 with an equally impressive performance in our subscriber ranking. North Carolina's native son added three million new subs on his main channel during the third full week of May. MrBeast is fast approaching unprecedented territory; he should only need until the end of June to become the first YouTuber with at least 500 million subs. No one will be able to catch MrBeast before he reaches that mark, but a major event kicking off in June will certainly reshape our charts. Are you ready for some (association) football? Visit Tubefilter for more great stories.

TubefilterMay 26, 2026Source
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Gmail Content Linked To AI Mode Brand Visibility Lift via @sejournal, @MattGSouthern

iPullRank tested Gmail and Photos signals in opted-in AI Mode Personal Intelligence accounts. Gmail showed the strongest brand visibility lift. The post Gmail Content Linked To AI Mode Brand Visibility Lift appeared first on Search Engine Journal.

Search Engine JournalMay 26, 2026Source
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Following Shein sale, Everlane founder launches new brand, ‘Still Radical’

"Same principles, but a new take. And this time: no venture capital, no private equity," Michael Preysman writes on the brand’s site, which for now is just collecting emails.

Retail DiveMay 26, 2026Source
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Spotify Adds 650-Plus Narrated Articles to Audiobook Lineup, Including From Variety

Spotify is bringing another format to listeners’ ears: narrated articles. Starting Tuesday, more than 650 long-form magazine articles will be available (in English) to Spotify users where audiobooks are available. The curated collection of narrated articles, produced the Spotify Audiobooks in-house team, the includes stories from publications including Rolling Stone, The Atlantic, Vogue, Billboard, Vibe, […]

Variety DigitalMay 26, 2026Source
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UMG’s new TikTok and Spotify deals are what we should expect in the age of AI

In its latest deal with TikTok, Universal Music Group said it’s all about “[promoting] human artistry.” That’s a pretty statement–but if you think it means UMG is anti-AI, think again. The new UMG x TikTok deal is a multiyear licensing agreement that lets TikTok keep songs from chart-topping artists like Lady Gaga in exchange for […] Visit Tubefilter for more great stories.

TubefilterMay 25, 2026Source
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At Cannes, ByteDance brings generative AI films into the market

Does generative AI represent the future of the film world, or is it an existential threat to the entire industry? At the 2026 Cannes Film Festival, that question was up for debate.  ByteDance brought a new dimension to the venerable film festival. The parent company of TikTok operates an AI video generator called Seedance, and that technology was used to produce several projects that screened in and around Cannes during the 12-day festival. Visit Tubefilter for more great stories.

TubefilterMay 26, 2026Source
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How To: Optimize Your Small Business For AI-Powered Search via @sejournal, @lorenbaker

Ensure your business stands out in AI Search results. Get proven strategies to improve your online presence effectively. The post How To: Optimize Your Small Business For AI-Powered Search appeared first on Search Engine Journal.

Search Engine JournalMay 26, 2026Source
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Google Is Retiring Standalone Display Campaigns In Favor Of Demand Gen via @sejournal, @brookeosmundson

Google is moving Display campaigns into Demand Gen, changing how advertisers manage GDN inventory, exclusions, reporting, and campaign controls inside Google Ads. The post Google Is Retiring Standalone Display Campaigns In Favor Of Demand Gen appeared first on Search Engine Journal.

Search Engine JournalMay 26, 2026Source
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Google CEO On AI Overviews: ‘More Opinionated Than It Should Be’ via @sejournal, @MattGSouthern

Pichai reviewed a live AI Overview and called it "more opinionated than it should be." He also addressed bounce clicks and publisher traffic. The post Google CEO On AI Overviews: ‘More Opinionated Than It Should Be’ appeared first on Search Engine Journal.

Search Engine JournalMay 26, 2026Source