News
21,102 articles covering the AdTech ecosystem
AI is creating ecommerce’s next optimization challenge: The intent gap
AI is changing how shoppers arrive. Is your checkout keeping up?
Global coverage and effectiveness: Why CPG sales leaders own retailer success, direct or indirect
The CPG brands winning in retail aren't covering more accounts — they're covering smarter.
From season to sentiment: How the pace of consumer trends reshapes retail planning
Consumer trends are more complex than seasons. Here's how retailers are tracking them.
Conversational AI Is the New Commercial Imperative for Retailers
Insights from global AI-first cloud communications platform Infobip and Retail Economics reveal that the “broadcast” era of retail engagement, characterised by one-way notifications, is being replaced by a conversational, AI-driven relationship layer. Insights from Infobip and Retail Economics reveal that the “broadcast” era of retail engagement, characterised by one-way notifications, is being replaced by a conversational, […]
In2ition AI Brings Its Always-On Intelligence Layer to Every Video Meeting with Iris Listen
The next evolution of the company’s AI employee, Iris now listens across Zoom, Microsoft Teams, Google Meet, and Webex — closing the last listening gap by connecting every business conversation to one intelligence layer In2ition AI announced Iris Listen, the next evolution of Iris, the company’s conversational AI employee. Launched earlier this year to lead […]
Leadsscraper.io Launches Google Maps Data Scraper to Help Businesses Build High-Quality Local Lead Lists
The new Google Maps Data Scraper from Leadsscraper.io enables sales and marketing teams to collect structured business information from Google Maps. Businesses increasingly rely on accurate local business data to identify prospects, analyze markets, and expand into new regions. To support these efforts, Leadsscraper.io has introduced its Google Maps Data Scraper, a solution designed to simplify the […]
Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It via @sejournal, @marie_haynes
Is it a technical issue or a quality problem? A step-by-step look at why Google crawled your pages but refused to index them. The post Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It appeared first on Search Engine Journal.
Cannes Lions 2026: Agentic AI is Moving Closer to the Media Decision
Emma Labrador, VP Marketing at Displayce, shares her key takeaways from Cannes Lions 2026 and explains why the rise of agentic AI will reshape the way media decisions are made. The post Cannes Lions 2026: Agentic AI is Moving Closer to the Media Decision appeared first on ExchangeWire.com.
DoorDash recruits Dashers with more quirky stories of everyday life
New Quality Meats creative follows four characters navigating housing, parenting and employment while earning through deliveries.
6 key agency and marketing job moves to know about
Here are the executive moves you need to know this week.
‘A Twink and a Redhead’ on landing brand deals without sanitizing their risqué comedy
Grant Gibbs and Ashley Gill (aka “A Twink and a Redhead”) on working with brands, including those that don’t seem familiar with the duo’s style of content.
Four former Madwell executives launch their own agency
Five Cherries’ four partners worked at Madwell.
How 4 Retailers Are Pitching Creative Ad Formats
Amazon and Walmart are increasingly developing content aimed at driving sales.
Agencies Vanguard Is Bringing Agencies Together at a Moment They Most Need It
The program convenes execs to talk, network, solve problems, and get inspired at a time of massive upheaval.
Reputation Resolutions Launches New Website and Expands Services for the AI Era of Online Reputation Management
The expanded offering builds on the company’s established reputation management services with new capabilities for search, AI, and the evolving digital landscape. Reputation Resolutions, a leading online reputation management firm, announced the launch of its new website and an expanded lineup of services designed for the changing search landscape. The launch marks a new chapter […]
The Trade Desk Appoints Ron Lamprecht as Chief Business Development Officer, Senior Vice President
The Trade Desk, a leading global advertising technology company, announced the appointment of Ron Lamprecht as Chief Business Development Officer and Senior Vice President. In this newly created role, Lamprecht will build strategic partnerships that expand our market opportunity, develop new commercial models and enterprise-wide global opportunities. He will report to Chief Operating Officer Vivek […]
LTM Partners with Glean to Accelerate Enterprise AI Adoption
LTM and Glean will help enterprises build the trusted context foundation AI needs to deliver accurate, governed, and outcome-driven results across the business LTM, the Business Creativity partner to the world’s largest enterprises, announced a strategic partnership with Glean, the enterprise AI platform that connects and understands enterprise knowledge across the applications, systems, and workflows employees […]
Best AI Productivity Tools for Creators (2026): CapCut Recognized for Faster Video and Image Workflows by Software Experts
Artificial intelligence continues to reshape how digital content is produced, with creators relying on AI tools like CapCut to handle editing, asset generation, and repetitive production tasks that once required several separate applications. As these tools mature, software reviews are placing more weight on workflow efficiency alongside creative output. Best AI Productivity Tools for Creators Seedance […]
Zensar Launches ZenseAI.AssureAI to Help Enterprises Test, Validate, and Trust AI at Scale
Zensar Technologies, a leading experience, engineering, and engagement technology solutions company and part of the RPG Group, announced the launch of ZenseAI.AssureAI, a comprehensive AI assurance and quality engineering offering designed to help enterprises test, validate, monitor, and govern AI systems, including classical machine learning, generative AI, and agentic AI, across their lifecycle. As organizations accelerate AI […]
How Broadcasters Can Build Engagement Outside of Social Platforms
For years, broadcasters have been largely content to drive audiences to social platforms for interaction and engagement. But that relationship is changing thanks to a mix of shifting consumer sentiment and regulation says Tim Rudder, Co-Founder of UpTalkTV. Now, Rudder says there’s a massive opportunity for TV businesses to create their own in-house interactive experiences. Read More
Digest: Stagwell Builds AI Media Marketplace; EU Forces Google to Open AI & Search
In today’s Digest, we discuss Stagwell bringing ad inventory curation in-house with a new AI platform, the EU forcing Google to open Android AI and Search to rivals under the Digital Markets Act, and Chinese AI lab Moonshot narrowing the [...] The post Digest: Stagwell Builds AI Media Marketplace; EU Forces Google to Open AI & Search appeared first on ExchangeWire.com.
The End Of Head‑In‑The‑Sand Children’s Privacy Practices
For years, plausible deniability was the online ad industry’s de facto workaround for dealing with children’s privacy. The concept of “actual knowledge” under the Children’s Online Privacy Protection Act quietly set the bar. As long as an operator wasn’t provably aware that it was collecting personal information from children under 13, it could keep treating […] The post The End Of Head‑In‑The‑Sand Children’s Privacy Practices appeared first on AdExchanger.
Five things the World Cup taught marketers about creators
The World Cup has wrapped, which means it’s time for the obligatory marketing takeaways piece.
‘It’s a CEO conversation,’ Accenture and Whalar on their playbook for the creator economy
Brian Yasko, managing director at Accenture and Emma Harmon, co-CEO of Whalar, on the massive creator economy acquisition and future plans.