Deals & Moves
62 deals & moves in the AdTech ecosystem
Onetag
PartnershipiPX London 2026
PartnershipGoogle Cloud partners with Open Knowledge Format
PartnershipAlliance for Responsible Innovation in the Arts & Media
PartnershipTVision
PartnershipM&C Saatchi Group UK partners with DfE
PartnershipPublicis and The Trade Desk settle dispute
PartnershipPublicis and The Trade Desk issued a joint statement indicating they are 'moving forward' following discussions and negotiations to resolve their dispute over ad tech fees.
Amazon DSP partners with Adelaide
PartnershipOpenAI ChatGPT Ads partners with LiveRamp for conversion measurement
PartnershipOpenAI has partnered with LiveRamp to integrate LiveRamp's Conversions API (CAPI) Hub into ChatGPT's advertising platform. This enables ChatGPT advertisers to measure whether their ads drove in-store purchases.
CallRail partners with ChatGPT
PartnershipDoubleVerify partners with YouTube
PartnershipIntegral Ad Science partners with YouTube
PartnershipUplynk partners with TAG Video Systems
PartnershipBest Buy partners with Meta
PartnershipDAZN partners with FIFA+
PartnershipGoogle Analytics partners with Google Business Profile
PartnershipSaatchi & Saatchi partners with SXSW London
PartnershipDataGroomr partners with Salesforce AgentExchange
PartnershipSamsung TV Plus partners with Dhar Mann Studios
PartnershipLogitech partners with Prime Video
PartnershipNBCU partners with Gain Theory
PartnershipHightouch partners with The Trade Desk
PartnershipWalmart Connect partners with Yahoo DSP
PartnershipWalmart Connect expanded its retail-media reach beyond its own DSP by partnering with Yahoo DSP (and Magnite) to activate Walmart first-party audiences across offsite CTV inventory.
Choozle partners with Amazon DSP
PartnershipChoozle launched self-service Amazon DSP access directly within its omnichannel programmatic advertising platform, letting marketers buy Amazon ad inventory without a third-party provider.