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Zynga
AcquiredSan Francisco, California, United States · Founded 2007
5001-10000 employees · ~$219M (pre-IPO)
Sourced & current · updated Sep 28, 2026
Zynga is a leading mobile game developer and publisher that leverages its massive player base for in-game advertising and user acquisition, making it a significant player in mobile AdTech.
Where they sit
Mobile Ad PlatformIn-Game Advertising
One of the largest mobile game publishers globally, with a significant in-game advertising platform and first-party data assets, operating as a subsidiary of Take-Two Interactive
Ownership
Parent: Take-Two Interactive