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Relay42

Acquired

Amsterdam, North Holland, Netherlands · Founded 2010

51-200 employees · $16M

Sourced & current · updated May 11, 20260 of 3 facts verifiedWebsite

Relay42 was a customer data platform (CDP) and journey orchestration provider that enabled marketers to unify customer data and deliver personalized experiences across channels before being acquired by Salesforce in 2021.

Where they sit

Stack tier: Marketing Technology (C)

Attribution & AnalyticsCustomer Data PlatformMarketing Automation

Leading European CDP provider before acquisition by Salesforce

Pre-call brief from ATDb — sourced from the live database, current as of May 11, 2026. Not a static screenshot.