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Brief

PVH

Fashion & Apparel

PVH builds and markets globally iconic fashion brands — Calvin Klein and Tommy Hilfiger — through premium retail, wholesale, and licensing, delivering aspirational lifestyle products to consumers worldwide.

Last updated Oct 24, 2026 by ATDb automated enrichment

Founded
1881
HQ
New York, New York, United States
Connections
4

AI-drafted from public sources1 source cited

At a glance

Employees
10001+
Revenue
$8B-$10B
Stock
PVH

About

One of the world's largest apparel companies, owning two globally iconic premium fashion brands with broad retail and licensing reach across 40+ countries

PVH Corp is a global apparel and fashion conglomerate headquartered in New York City, best known for owning and operating two of the world's most recognized lifestyle brands: Calvin Klein and Tommy Hilfiger. The company designs, sources, and markets a wide range of clothing, accessories, and footwear sold across more than 40 countries through wholesale, retail, and e-commerce channels. PVH also licenses its brands to third-party manufacturers and retailers, generating significant royalty revenue alongside direct product sales. As a major consumer brand owner, PVH is a significant advertiser and marketing spender, investing heavily in global campaigns across digital, social, television, out-of-home, and experiential channels. The company works with major advertising agencies and media partners to maintain the premium positioning of Calvin Klein and Tommy Hilfiger, making it a notable participant in the advertising and media ecosystem as a major client and brand marketer. PVH's marketing strategies often set trends in fashion advertising, including high-profile celebrity partnerships, influencer campaigns, and culturally resonant creative executions. PVH has undergone significant portfolio rationalization in recent years, divesting its Heritage Brands portfolio (including Izod, Van Heusen, and Arrow) to focus resources on its two flagship brands. The company trades on the New York Stock Exchange and is considered a bellwether in the global fashion and apparel industry, competing with other large brand conglomerates such as Tapestry and Capri Holdings.

Business model

Brand Owner / Retailer / Licensor

Target market

Consumer (B2C) with wholesale B2B retail partnerships

What they offer

  • Calvin Klein

    Global premium lifestyle brand spanning apparel, underwear, jeans, fragrances, and accessories

  • Tommy Hilfiger

    American classic premium lifestyle brand with global reach in apparel, accessories, and home goods

  • Brand Licensing

    Licensing of Calvin Klein and Tommy Hilfiger trademarks to third-party manufacturers and retailers worldwide

Key features

Ownership of two globally recognized premium fashion brandsIntegrated direct-to-consumer retail and e-commerce operationsExtensive global wholesale distribution networkBrand licensing and royalty revenue modelHigh-investment global marketing and advertising campaignsCelebrity and influencer partnership programs

Use cases

Global fashion retail and e-commerceBrand licensing to third-party manufacturersLarge-scale consumer advertising and brand marketingCelebrity and influencer-driven marketing campaignsWholesale supply to department stores and specialty retailers

Customer segments

Direct-to-consumer fashion shoppersDepartment stores and wholesale retail partnersLicensing partners and manufacturersInternational markets across Europe, Asia-Pacific, and Americas

Tech & specs

Technology stack

SAP (ERP)Salesforce (CRM)Adobe Experience Cloud (marketing)Shopify / custom e-commerce platformsData analytics and consumer insights tools

Security & compliance

GDPRCCPAPCI DSS

API

No

Corporate history
  1. 1881 · Founded
Connection details
See people at PVH (4)

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