Paramount Advertising
New York, NY, United States · Founded 2019
1001-5000 employees · PARA
Sourced & current · updated Aug 25, 2026Website
Paramount Advertising is the advertising sales and solutions division of Paramount Global, offering brands access to premium video inventory across CBS, MTV, Nickelodeon, BET, Paramount+, and more.
Where they sit
Stack tier: Ecosystem Services (A)
Connected TV PlatformVideo Advertising PlatformProgrammatic Platform
One of the largest premium video advertising sellers in the US, competing directly with NBCUniversal, Disney, and Warner Bros. Discovery for national TV and streaming ad budgets.
Ownership
Parent: Paramount Global