Oracle Data Cloud

Defunct

Austin, Texas, United States · Founded 2014

1001-5000 employees · ORCL

Sourced & current · updated Jun 1, 20261 of 5 facts verifiedWebsite

Oracle Data Cloud was Oracle's flagship data and audience intelligence platform for advertisers, combining BlueKai, Datalogix, Moat, and Grapeshot — until Oracle exited the entire ad-tech industry in 2024.

Where they sit

Stack tier: Ecosystem Services (A)

Attribution & AnalyticsIdentity ResolutionData Management Platform

Was one of the largest third-party data and audience intelligence providers in the global AdTech ecosystem before shutting down in 2024

Ownership

Parent: Oracle Advertising

Competitors