Skip to content
Brief

Ogilvy Paris

Integrated Advertising & Marketing CommunicationsAgency

Ogilvy Paris combines world-class creative thinking with deep local French market expertise and WPP's data and technology capabilities to deliver impactful, measurable brand communications.

Last updated Jun 26, 2026 by ATDb automated enrichment · Connections updated Jun 29, 2026

Founded
1964
HQ
Paris, Île-de-France, France
Connections
3

At a glance

Employees
201-500
3integrations

About

Premium full-service creative and communications agency in France, part of the global Ogilvy/WPP network

Ogilvy Paris is the French subsidiary of Ogilvy, one of the world's most storied and influential advertising and communications networks, itself part of WPP, the global marketing services giant. Operating from Paris, the agency provides a full spectrum of services including brand strategy, creative advertising, digital marketing, public relations, social media, and customer engagement. It serves a diverse roster of major French and international clients across sectors such as luxury, FMCG, finance, and technology. The agency has built a strong reputation in the French market for combining Ogilvy's globally recognized creative philosophy — rooted in the legacy of founder David Ogilvy — with deep local cultural insight. Ogilvy Paris has been recognized at major industry awards including Cannes Lions and the Effie Awards, reflecting its commitment to both creative excellence and measurable effectiveness. The Paris office plays a significant role within the broader Ogilvy EMEA network. In the AdTech and broader marketing ecosystem, Ogilvy Paris sits at the intersection of traditional advertising and modern data-driven marketing. It leverages WPP's extensive technology partnerships and proprietary tools — including access to platforms like Choreograph for data and audience intelligence — to deliver integrated campaigns that span paid media, owned channels, and earned media. Its market position is that of a premium, full-service creative agency with strong digital capabilities.

Business model

Agency

Target market

Enterprise

What they offer

  • Brand Strategy

    Development of brand positioning, identity, and long-term strategic direction for clients

  • Creative Advertising

    Conceptualization and production of campaigns across TV, print, digital, and out-of-home channels

  • Digital Marketing

    Performance marketing, SEO/SEM, social media advertising, and programmatic media services

  • Public Relations

    Media relations, influencer marketing, and earned media strategy

  • Social Media & Content

    Social strategy, community management, and content creation for brand channels

  • Customer Engagement & CRM

    Data-driven loyalty, CRM strategy, and personalized customer communications

Key features

Integrated creative and communications offering under one roofAccess to WPP and Choreograph data and audience intelligence toolsDeep French cultural and consumer insightAward-winning creative output recognized at Cannes Lions and Effie AwardsStrong luxury and FMCG sector expertiseCross-channel campaign planning and execution

Use cases

Launching new products in the French and European marketsRepositioning established brands for modern audiencesIntegrated multi-channel campaign development and executionLuxury brand storytelling and communicationsCorporate reputation management and PRDigital transformation of marketing communications

Customer segments

Large French corporations and multinationalsLuxury and fashion brandsFMCG and consumer goods companiesFinancial services and insurance firmsTechnology and telecommunications companiesGovernment and public sector organizations

Tech & specs

Technology stack

Choreograph (WPP data platform)Adobe Creative SuiteSalesforce Marketing CloudGoogle Marketing PlatformMeta Business SuiteSprinklr

Security & compliance

GDPR

Deployment

Managed Service

API

No

Corporate history
  1. 1964 · Founded
Connection details

Explore further

2 views