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Brief

Leo Burnett Dublin

Creative Advertising & Brand CommunicationsAgency

Combining globally renowned creative thinking with local Irish market expertise, Leo Burnett Dublin delivers emotionally resonant brand campaigns powered by the resources of the Publicis Groupe network.

Last updated Jun 22, 2026 by ATDb automated enrichment

HQ
Dublin, County Dublin, Ireland
Connections
3

At a glance

Employees
11-50
1integrations1competitors1corporate family

About

Established full-service creative agency in Ireland, backed by the global Leo Burnett and Publicis Groupe network

Leo Burnett Dublin is the Irish arm of Leo Burnett Worldwide, one of the most storied creative advertising agency networks in the world, founded originally by Leo Burnett in Chicago in 1935. The Dublin office operates as part of the broader Publicis Groupe network, delivering full-service creative advertising, brand strategy, and integrated marketing communications to clients across Ireland and the wider EMEA region. The agency is known for its humanistic approach to advertising, rooted in Leo Burnett's philosophy of finding the 'inherent drama' in every product or service. The Dublin office serves a mix of local Irish brands and multinational corporations operating in Ireland, offering services spanning TV and digital advertising, social media campaigns, brand identity, content creation, and strategic planning. As part of the Publicis Groupe ecosystem, Leo Burnett Dublin can leverage a vast network of data, technology, and media buying capabilities, including access to Publicis' proprietary tools like Marcel and Epsilon's data infrastructure. In the competitive Irish advertising market, Leo Burnett Dublin competes with other major agency networks such as BBDO, Ogilvy, and McCann, as well as independent Irish agencies. Its global heritage, creative pedigree, and access to Publicis Groupe's broader resources position it as a significant player in the Irish advertising landscape, particularly for clients seeking internationally aligned creative work.

Business model

Agency

Target market

Enterprise

What they offer

  • Creative Advertising

    Development of TV, print, digital, and out-of-home advertising campaigns

  • Brand Strategy

    Strategic brand positioning, identity development, and long-term brand planning

  • Digital & Social Media

    Social media content creation, digital campaigns, and online brand communications

  • Integrated Marketing Communications

    Holistic campaign planning across multiple channels and touchpoints

  • Content Production

    End-to-end content creation including video, photography, and copy

Key features

Full-service creative agency capabilitiesAccess to Publicis Groupe global network and toolsHumanistic, story-driven creative philosophyLocal Irish market expertiseIntegrated above-the-line and below-the-line capabilitiesStrategic brand planning and consumer insight

Use cases

National brand advertising campaigns for Irish marketMultinational brand localisation for Irish audiencesIntegrated digital and traditional media campaignsBrand identity and repositioning projectsSocial media strategy and content creationProduct launch campaigns

Customer segments

Large Irish corporationsMultinational companies with Irish operationsFMCG brandsFinancial services companiesGovernment and public sector bodiesRetail brands

Tech & specs

Technology stack

Publicis Marcel (AI collaboration platform)Epsilon data and identity solutionsAdobe Creative SuiteStandard agency project management and production tools

Security & compliance

GDPR

Deployment

Service-based (no software deployment)

API

No

Connection details

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