Leanplum
AcquiredSan Francisco, California, United States · Founded 2012
201-500 employees · Not Publicly Traded
Sourced & current · updated Sep 28, 2026Website
Leanplum is a mobile marketing platform that enables personalized multi-channel engagement through A/B testing, push notifications, in-app messaging, and lifecycle automation — acquired by CleverTap in 2022.
Where they sit
Stack tier: Extended Ecosystem (D)
Marketing AutomationCustomer EngagementMobile Marketing
A leading mobile marketing automation platform acquired by CleverTap, competing in the retention and lifecycle marketing segment against Braze, Iterable, and MoEngage.
Ownership
Parent: CleverTap