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Brief

Johannes Leonardo

Creative Advertising AgencyAgency

An independent creative agency delivering culturally resonant, idea-first brand work that helps global brands break through with bold, award-winning campaigns.

Last updated Jun 22, 2026 by ATDb automated enrichment · Connections updated Jun 30, 2026

Founded
2007
HQ
New York, New York, United States
Connections
1

At a glance

Employees
51-200
1competitors

About

Independent, creatively-led agency competing with both independent shops and holding company networks for global brand accounts

Johannes Leonardo is an independent creative advertising agency headquartered in New York City, founded in 2007 by Jan Jacobs and Leo Premutico. The agency has built a reputation for producing culturally impactful, idea-led creative work that spans brand strategy, advertising campaigns, digital content, and experiential marketing. Its client roster has included major global brands such as Adidas, Volkswagen, Google, Stella Artois, and Diesel, among others. The agency operates as a full-service creative shop with a philosophy centered on creating work that transcends traditional advertising and enters broader cultural conversations. Johannes Leonardo has been recognized consistently in industry award shows including Cannes Lions, The One Show, and D&AD, cementing its reputation as one of the more creatively ambitious independent agencies in the United States. While not a technology company in the traditional AdTech sense, Johannes Leonardo operates within the broader advertising ecosystem as a creative agency partner. It does not offer SaaS products or programmatic technology platforms, but rather serves as a strategic and creative partner to brands seeking differentiated, high-impact advertising. Its independence from holding company structures is a key part of its identity and value proposition to clients seeking agile, senior-led creative talent.

Business model

Agency

Target market

Enterprise

What they offer

  • Brand Strategy

    Strategic brand positioning and identity development for global clients

  • Integrated Advertising Campaigns

    Full-service creative campaign development across TV, digital, OOH, and social

  • Content Creation

    Original content and storytelling for brand and digital platforms

  • Experiential Marketing

    Live and immersive brand experiences designed to deepen consumer engagement

Key features

Independent agency structure with no holding company ownershipSenior creative leadership directly involved in client workCulturally-driven, idea-first creative philosophyStrong track record of award-winning campaignsGlobal brand experience across multiple verticals

Use cases

Global brand repositioning and relaunch campaignsProduct launch advertising across multiple channelsLong-term brand platform developmentCultural marketing and brand storytellingDigital and social content strategy

Customer segments

Global consumer brandsSportswear and apparel companiesAutomotive brandsTechnology companiesBeverage and lifestyle brands

Tech & specs

API

No

Corporate history
  1. 2007 · Founded
Connection details

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