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Brief
Button

Button

Mobile Commerce Technologyusebutton.com

Button enables brands and publishers to create profitable mobile commerce partnerships through automated deep linking, accurate attribution, and seamless user experiences that drive higher conversion rates and revenue.

Founded: 2014HQ: New York, New York, United States

Last updated May 11, 2026 by the ATDb Editorial Team

At a glance

Employees
51-200
Funding
$65M

About

Leading mobile commerce infrastructure provider specializing in partnership automation and deep linking

Button is a mobile commerce technology company that provides infrastructure for brands and publishers to create and optimize mobile commerce partnerships. The platform specializes in deep linking technology, mobile attribution, and partnership automation that enables seamless commerce experiences across mobile apps. Button's technology allows brands to drive sales through publisher apps while providing accurate attribution and revenue sharing. The company operates in the mobile commerce and partnership marketing space, serving major brands and publishers who want to monetize mobile traffic and create frictionless shopping experiences. Button's platform handles the technical complexity of mobile commerce partnerships, including deep linking to specific products, tracking user journeys across apps, and managing the financial relationships between brands and publishers. Button has established itself as a key infrastructure provider in the mobile commerce ecosystem, working with major retailers, brands, and publisher apps. The company's technology addresses the fragmented nature of mobile commerce by creating seamless pathways for users to complete purchases within their preferred apps while ensuring proper attribution and compensation for all parties in the partnership chain.

Business model

SaaS

Target market

Enterprise

What they offer

  • Button Platform

    Core mobile commerce infrastructure for creating and managing brand-publisher partnerships

  • Deep Linking

    Technology that routes users to specific products or content within mobile apps

  • Attribution Engine

    Tracks and attributes mobile commerce transactions across partnership networks

  • Partnership Automation

    Automated tools for discovering, activating, and optimizing mobile commerce partnerships

Key features

Mobile deep linking technologyCross-app attribution trackingPartnership marketplaceRevenue optimizationReal-time reporting and analyticsAutomated partner discoveryConversion optimizationMulti-touch attribution

Use cases

Publishers monetizing mobile traffic through commerce partnershipsBrands acquiring customers through publisher app networksAffiliate marketing in mobile environmentsCross-app commerce experiencesMobile loyalty and rewards programsInfluencer commerce integrations

Customer segments

E-commerce brands and retailersMobile publishers and appsAffiliate networksLoyalty and rewards programsContent and media companies

Tech & specs

Technology stack

Mobile SDKsDeep linking infrastructureAttribution technologyAPI integrationsCloud infrastructure

Security & compliance

SOC 2GDPRCCPA

Deployment

Cloud

API

Yes

Corporate history
  • 2014Founded

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