Skip to content
Full profile
B

Business of Home

Acquired

United States · Founded 2009

11-50 employees

Sourced & current · updated Nov 3, 20261 of 4 facts verified

Business of Home is a trade media brand for the home design industry, founded by Julia Noran Johnston in 2009 and offering news, print and podcasts. Ziff Davis bought it from Recurrent Ventures in May 2026, and Johnston leads the new lifestyle group.

Where they sit

Native Advertising

Leading trade media brand for the home design industry, now operating within Ziff Davis's lifestyle media group

Ownership

Parent: Ziff Davis

Recent moves

Pre-call brief from ATDb — sourced from the live database, current as of Nov 3, 2026. Not a static screenshot.