Wendy Kula
Wendy Kula serves as Chief Marketing Officer at Saucony, the storied running footwear and apparel brand. In this role she oversees brand strategy, marketing communications, and consumer engagement for a label with deep roots in performance running and a growing lifestyle presence. Saucony competes in a crowded athletic footwear market alongside brands such as Brooks, ASICS, and New Balance, making brand differentiation and community-driven marketing central to the CMO mandate.
Last updated Oct 23, 2026 by ATDb automated enrichment
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Bio
Wendy Kula serves as Chief Marketing Officer at Saucony, the storied running footwear and apparel brand. In this role she oversees brand strategy, marketing communications, and consumer engagement for a label with deep roots in performance running and a growing lifestyle presence. Saucony competes in a crowded athletic footwear market alongside brands such as Brooks, ASICS, and New Balance, making brand differentiation and community-driven marketing central to the CMO mandate.