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Tessa Lyons

Operator

Tessa Lyons is a senior product leader at Meta, currently serving as Vice President of Product at Instagram. She is best known for her long tenure leading product work on Facebook's News Feed, where she oversaw the ranking, integrity, and content distribution systems that determine what hundreds of millions of users see each day. Her work on Feed directly intersects with how advertisers and publishers reach audiences on the platform, making her a significant figure in the media and advertising ecosystem. Lyons spent a number of years as a Director and then Head of News Feed at Facebook, becoming one of the most prominent public voices on how the Feed algorithm works and how Meta approaches content quality and misinformation reduction. She represented Facebook in discussions with publishers, journalists, and policymakers about algorithmic transparency and the platform's role in the information ecosystem. She later transitioned into her current role at Instagram, expanding her scope across the broader product organization.

Last updated Oct 23, 2026 by ATDb automated enrichment

Role
Vice President of Product
Company
Instagram
Based
San Francisco, California, United States

AI-drafted from public sources1 source cited

Years in industry
12 years

Bio

Tessa Lyons is a senior product leader at Meta, currently serving as Vice President of Product at Instagram. She is best known for her long tenure leading product work on Facebook's News Feed, where she oversaw the ranking, integrity, and content distribution systems that determine what hundreds of millions of users see each day. Her work on Feed directly intersects with how advertisers and publishers reach audiences on the platform, making her a significant figure in the media and advertising ecosystem. Lyons spent a number of years as a Director and then Head of News Feed at Facebook, becoming one of the most prominent public voices on how the Feed algorithm works and how Meta approaches content quality and misinformation reduction. She represented Facebook in discussions with publishers, journalists, and policymakers about algorithmic transparency and the platform's role in the information ecosystem. She later transitioned into her current role at Instagram, expanding her scope across the broader product organization.

Expertise & education

Expertise

News Feed RankingContent AlgorithmsSocial Media Product ManagementContent IntegrityMisinformation ReductionAudience Reach and DistributionPlatform TransparencyConsumer Social Products

Speaking topics

News Feed ranking and algorithmic transparencyContent integrity and misinformation on social platformsProduct management at scale

Recognition

Notable achievements

  • Led Facebook's News Feed product team, overseeing algorithmic ranking systems used by hundreds of millions of daily users
  • Served as a key public spokesperson for Facebook on News Feed algorithm changes and content quality initiatives