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Scott Howe

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Scott Howe is Chief Executive Officer of LiveRamp, a role he has held since the company took the LiveRamp name in 2018 (when Acxiom sold its Marketing Solutions division and renamed the remaining business). He had led Acxiom as CEO since 2011 and earlier ran Microsoft's advertising business. Under Howe, LiveRamp became AdTech's essential data-connectivity infrastructure for privacy-safe, people-based marketing; in February 2026 he received the IAB's Service of Excellence — Lifetime Commitment Award. He remains CEO as of 2026.

Latest · LiveRamp CEO dishes on OpenAI partnership, looming Publicis acquisition· Jun 23

Last updated Jun 29, 2026 by the ATDb Editorial Team

Role
Chief Executive Officer
Company
LiveRamp
Based
San Francisco, California, United States
Boards
1
Connections
5
Years in industry
15 years

Bio

Scott Howe is Chief Executive Officer of LiveRamp, a role he has held since the company took the LiveRamp name in 2018 (when Acxiom sold its Marketing Solutions division and renamed the remaining business). He had led Acxiom as CEO since 2011 and earlier ran Microsoft's advertising business. Under Howe, LiveRamp became AdTech's essential data-connectivity infrastructure for privacy-safe, people-based marketing; in February 2026 he received the IAB's Service of Excellence — Lifetime Commitment Award. He remains CEO as of 2026.

Career

  • President

    Acxiom Corporation · 2012-2015

  • Corporate Vice President & Chief Marketing Officer

    Microsoft · 2007-2012

  • CEO

    LiveRamp · 2015-2024

Board memberships

LiveRamp Holdings

Expertise & education

Expertise

Identity ResolutionData ConnectivityPeople-Based MarketingRampIDAuthenticated Traffic SolutionPrivacy-Safe AdvertisingData OnboardingProgrammatic Advertising

Education

  • MBA, Harvard Business School
  • BA, Dartmouth College

Speaking topics

Privacy-safe identity resolutionThe future of digital advertising post-third-party cookiesData connectivity and interoperabilityPeople-based marketingConsumer data rights and privacy regulationAdTech infrastructure and the open web

Recognition

Notable achievements

  • Led LiveRamp's transformation from a data onboarding business into the AdTech industry's essential data connectivity platform over nearly a decade as CEO (2015–2024)
  • Oversaw the development and industry adoption of RampID and the Authenticated Traffic Solution as key post-cookie identity infrastructure
  • Guided LiveRamp through its separation from Acxiom and its rebranding and repositioning as an independent public company
  • Established LiveRamp as a neutral identity infrastructure provider trusted by brands, agencies, publishers, and platforms globally

Awards

Frequently recognized on AdTech and marketing industry leadership lists during LiveRamp tenure

Publications

  • Various op-eds and bylines in AdExchanger and industry trade press on identity, privacy, and data connectivity
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