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Ryan Newey

Operator

Ryan Newey is best known as the founder and creative force behind Fold7, the London-based independent creative agency he established and has led as Chief Creative Officer. Under his leadership, Fold7 has built a reputation for bold, character-driven creative work, winning significant clients including Amazon Prime Video, Pringles and the RAF, and competing credibly against larger network agencies on high-profile briefs. Newey has spent his career in the UK advertising industry, developing a philosophy centred on the power of creativity as a genuine business driver. His leadership of Fold7 has positioned the agency as one of the more prominent independent creative shops in London, recognised for its work in entertainment, FMCG and public sector advertising. His influence in the industry is that of a creative operator and entrepreneur who has built and sustained an independent agency over a sustained period, a relatively rare achievement in a market dominated by holding company networks.

Last updated Oct 24, 2026 by ATDb automated enrichment

Role
Founder and Chief Creative Officer
Company
Fold7
Based
London, United Kingdom

AI-drafted from public sources1 source cited

Years in industry
20 years

Bio

Ryan Newey is best known as the founder and creative force behind Fold7, the London-based independent creative agency he established and has led as Chief Creative Officer. Under his leadership, Fold7 has built a reputation for bold, character-driven creative work, winning significant clients including Amazon Prime Video, Pringles and the RAF, and competing credibly against larger network agencies on high-profile briefs. Newey has spent his career in the UK advertising industry, developing a philosophy centred on the power of creativity as a genuine business driver. His leadership of Fold7 has positioned the agency as one of the more prominent independent creative shops in London, recognised for its work in entertainment, FMCG and public sector advertising. His influence in the industry is that of a creative operator and entrepreneur who has built and sustained an independent agency over a sustained period, a relatively rare achievement in a market dominated by holding company networks.

Expertise & education

Expertise

Creative LeadershipBrand AdvertisingIndependent Agency ManagementEntertainment MarketingFMCG AdvertisingCampaign StrategyTV and Film Promotion

Speaking topics

Independent agency growth and survivalCreativity as a business driverBuilding agency culture

Recognition

Notable achievements

  • Founded and scaled Fold7 into one of London's notable independent creative agencies
  • Led campaigns for Amazon Prime Video, helping establish Fold7's credentials in entertainment advertising
  • Won and retained the Pringles creative account, a high-profile FMCG brief