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Richard Brim

Thought Leader

Richard Brim is one of the UK's most acclaimed advertising creative leaders, best known for his long tenure at Adam&eveDDB where he rose to Chief Creative Officer and oversaw some of Britain's most culturally resonant campaigns. He is perhaps most widely recognised for his stewardship of the John Lewis & Partners Christmas campaigns — a series that became a genuine cultural institution and a global benchmark for emotionally driven brand storytelling. Under his leadership, Adam&eveDDB maintained its status as one of the most awarded creative agencies in the world, collecting Cannes Lions Grand Prix, D&AD Pencils, and multiple Campaign Agency of the Year honours. Brim departed Adam&eveDDB in February 2025 after a distinguished career that saw him progress from senior creative contributor to the agency's top creative role. In June 2025, he co-founded Ace of Hearts alongside partners including Polly McMorrow and Martin Beverley, launching an independent creative agency built on the belief that big ideas and human connection remain the most powerful forces in advertising. While Brim operates primarily in the brand and creative agency space rather than the technical AdTech ecosystem, his influence on how advertising is conceived, produced, and evaluated is significant. He represents a powerful creative counterpoint to the data-driven, programmatic side of modern advertising — consistently advocating for the enduring value of craft, emotional intelligence, and long-term brand equity in an industry increasingly dominated by performance metrics and automation.

Last updated Jul 10, 2026 by ATDb automated enrichment · Connections updated Aug 4, 2026

Role
Founder & Chief Creative Officer
Company
Ace of Hearts
Based
London, United Kingdom
Connections
2
Years in industry
20 years

Bio

Richard Brim is one of the UK's most acclaimed advertising creative leaders, best known for his long tenure at Adam&eveDDB where he rose to Chief Creative Officer and oversaw some of Britain's most culturally resonant campaigns. He is perhaps most widely recognised for his stewardship of the John Lewis & Partners Christmas campaigns — a series that became a genuine cultural institution and a global benchmark for emotionally driven brand storytelling. Under his leadership, Adam&eveDDB maintained its status as one of the most awarded creative agencies in the world, collecting Cannes Lions Grand Prix, D&AD Pencils, and multiple Campaign Agency of the Year honours. Brim departed Adam&eveDDB in February 2025 after a distinguished career that saw him progress from senior creative contributor to the agency's top creative role. In June 2025, he co-founded Ace of Hearts alongside partners including Polly McMorrow and Martin Beverley, launching an independent creative agency built on the belief that big ideas and human connection remain the most powerful forces in advertising. While Brim operates primarily in the brand and creative agency space rather than the technical AdTech ecosystem, his influence on how advertising is conceived, produced, and evaluated is significant. He represents a powerful creative counterpoint to the data-driven, programmatic side of modern advertising — consistently advocating for the enduring value of craft, emotional intelligence, and long-term brand equity in an industry increasingly dominated by performance metrics and automation.

Career

  • Chief Creative Officer

    Adam&eveDDB · c.2017-2025

  • Senior Creative / Executive Creative Director

    Adam&eveDDB · c.2012-2017

Expertise & education

Expertise

Brand StorytellingEmotionally Driven AdvertisingCreative LeadershipLong-term Brand EquityIntegrated Campaign DevelopmentTV and Film CraftAgency Culture and Creative OperationsCreative Strategy

Speaking topics

The enduring power of creativity and big ideas in advertisingEmotional storytelling and long-term brand buildingBalancing creative ambition with commercial effectivenessThe future of independent creative agenciesCraft and human connection in a programmatic age

Recognition

Notable achievements

  • Stewarded the John Lewis & Partners Christmas advertising campaigns, turning them into a UK cultural institution and global benchmark for emotional brand storytelling
  • Led Adam&eveDDB to multiple Cannes Lions Grand Prix wins and consistent recognition as one of the world's most creatively awarded agencies
  • Co-founded independent agency Ace of Hearts in June 2025 alongside Polly McMorrow and Martin Beverley

Awards

Cannes Lions Grand Prix (multiple, via Adam&eveDDB)D&AD Pencils (multiple, via Adam&eveDDB)Campaign Agency of the Year (multiple, via Adam&eveDDB)