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Niklas Hamann

Operator

Niklas Hamann is the Co-Founder and CEO of Opti Digital, a French AdTech company focused on helping publishers maximize their advertising revenue through intelligent yield optimization and header bidding solutions. He has built Opti Digital into a recognized player in the European publisher monetization space, offering tools that combine programmatic advertising expertise with data-driven optimization to improve CPMs and fill rates for media companies.

Last updated Jun 24, 2026 by ATDb automated enrichment

Role
Co-Founder & CEO
Company
Opti Digital
Based
Paris, Île-de-France, France
Years in industry
10 years

Bio

Niklas Hamann is the Co-Founder and CEO of Opti Digital, a French AdTech company focused on helping publishers maximize their advertising revenue through intelligent yield optimization and header bidding solutions. He has built Opti Digital into a recognized player in the European publisher monetization space, offering tools that combine programmatic advertising expertise with data-driven optimization to improve CPMs and fill rates for media companies.

Career

  • Co-Founder

    Opti Digital · 2018-present

Expertise & education

Expertise

Programmatic AdvertisingHeader BiddingPublisher MonetizationYield OptimizationAd Revenue ManagementSupply-Side PlatformsAdTech SaaS

Speaking topics

Publisher Monetization StrategiesHeader Bidding OptimizationProgrammatic Revenue Growth for Publishers

Recognition

Notable achievements

  • Co-founded Opti Digital, growing it into a recognized European publisher monetization platform
  • Developed yield optimization technology helping publishers increase programmatic ad revenue