Neil Waller

Neil Waller is best known as the co-founder and CEO of Whalar, a global creator commerce company that connects brands with social media creators and influencers for marketing campaigns. Under his leadership, Whalar has grown into one of the most prominent influencer marketing platforms, working with major global brands and expanding its services to include creator talent management and brand partnerships across platforms such as Instagram, TikTok, and YouTube. Waller co-founded Whalar with James Street, building the business from the ground up into a scaled operation with offices across multiple continents. The company has attracted significant investment and partnerships, including a notable relationship with Twitter/X as a global creative partner. His work has helped shape the influencer marketing industry's commercial and creative standards. Before Whalar, Waller had a background in entrepreneurship and business development, though the specifics of his earlier career are less publicly documented. He is regarded as a key operator in the creator economy space, frequently speaking on the intersection of creativity, commerce, and social media.

Last updated Nov 1, 2026 by ATDb automated enrichment · Connections updated Nov 2, 2026