Skip to content
MT

Mike Treon

Operator

Mike Treon is a programmatic advertising and data strategy leader at PMG, the independent digital marketing agency known for its proprietary technology platform Alli. In his role, Treon oversees programmatic media buying, audience strategy, and data-driven activation for PMG's portfolio of enterprise clients, helping brands navigate the increasingly complex landscape of identity resolution, cookieless targeting, and omnichannel media execution. Treon has built his career at the intersection of media strategy and marketing technology, developing expertise in demand-side platforms, audience segmentation, and the evolving identity ecosystem. His work at PMG reflects the agency's broader commitment to blending human expertise with proprietary technology to deliver measurable outcomes for clients across retail, luxury, and technology verticals. As a practitioner embedded in one of the fastest-growing independent agencies in the U.S., Treon represents a generation of AdTech operators focused on translating platform complexity into business results. PMG's recognition as a Google Premier Partner and its consistent placement on best-places-to-work lists speaks to the caliber of talent and operational rigor that leaders like Treon help sustain.

Last updated Sep 9, 2026 by ATDb automated enrichment · Connections updated Sep 14, 2026

Role
Vice President, Programmatic & Data
Company
PMG
Based
Fort Worth, Texas, United States
Connections
1
Years in industry
10 years

Bio

Mike Treon is a programmatic advertising and data strategy leader at PMG, the independent digital marketing agency known for its proprietary technology platform Alli. In his role, Treon oversees programmatic media buying, audience strategy, and data-driven activation for PMG's portfolio of enterprise clients, helping brands navigate the increasingly complex landscape of identity resolution, cookieless targeting, and omnichannel media execution. Treon has built his career at the intersection of media strategy and marketing technology, developing expertise in demand-side platforms, audience segmentation, and the evolving identity ecosystem. His work at PMG reflects the agency's broader commitment to blending human expertise with proprietary technology to deliver measurable outcomes for clients across retail, luxury, and technology verticals. As a practitioner embedded in one of the fastest-growing independent agencies in the U.S., Treon represents a generation of AdTech operators focused on translating platform complexity into business results. PMG's recognition as a Google Premier Partner and its consistent placement on best-places-to-work lists speaks to the caliber of talent and operational rigor that leaders like Treon help sustain.

Career

  • Programmatic Media Manager

    PMG · Prior role

Expertise & education

Expertise

Programmatic AdvertisingDemand-Side Platforms (DSP)Audience SegmentationIdentity ResolutionData-Driven Media StrategyCookieless TargetingOmnichannel MediaMarketing Technology

Speaking topics

Programmatic Media StrategyCookieless Identity SolutionsData Activation and Audience Strategy

Recognition

Notable achievements

  • Led programmatic and data capabilities at PMG, one of the largest independent digital agencies in the U.S.
  • Contributed to PMG's growth as a Google Premier Partner through advanced programmatic execution
Connection details