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Matthew Rubin

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Matthew Rubin serves as President of Digital and E-Commerce at Tractor Supply Company, the largest rural lifestyle retailer in the United States. In this role, he oversees the company's digital commerce operations, omnichannel initiatives, and online customer experience as Tractor Supply continues to invest heavily in its digital transformation and loyalty ecosystem.

Last updated Oct 22, 2026 by ATDb automated enrichment · Connections updated Oct 23, 2026

Role
President of Digital and E-Commerce
Company
Tractor Supply
Based
Brentwood, Tennessee, USA
Connections
1

AI-drafted from public sources1 source cited

Bio

Matthew Rubin serves as President of Digital and E-Commerce at Tractor Supply Company, the largest rural lifestyle retailer in the United States. In this role, he oversees the company's digital commerce operations, omnichannel initiatives, and online customer experience as Tractor Supply continues to invest heavily in its digital transformation and loyalty ecosystem.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

E-CommerceDigital RetailOmnichannel StrategyCustomer ExperienceRetail TechnologyDigital Transformation
Connection details