MS
Matt Spiegel
Dealmaker
Matt Spiegel is Executive Vice President, TruAudience Growth Strategy at TransUnion, where he previously led the Media & Entertainment vertical and digital-marketing solutions. He was earlier Managing Director at MediaLink and held senior roles at Omnicom.
Last updated May 30, 2026 by the ATDb Editorial Team
Role
EVP, TruAudience Growth Strategy
Company
Based
San Francisco, California, United States
Connections
1
- Years in industry
- 16 years
Bio
Matt Spiegel is Executive Vice President, TruAudience Growth Strategy at TransUnion, where he previously led the Media & Entertainment vertical and digital-marketing solutions. He was earlier Managing Director at MediaLink and held senior roles at Omnicom.
Career
EVP, Media & Entertainment
TransUnion · prior
Managing Director
MediaLink · prior
Expertise & education
Expertise
Identity ResolutionData ConnectivityRampIDAuthenticated Traffic Solution (ATS)Data Clean RoomsPrivacy-Compliant Marketing TechnologyStrategic Partnership DevelopmentPost-Cookie Advertising
Education
- Bachelor's Degree, University of Michigan
Speaking topics
Post-Cookie Identity SolutionsPrivacy-Compliant Data CollaborationData Clean Rooms and InteroperabilityAuthenticated Traffic and Publisher MonetizationThe Future of Addressable Advertising
Recognition
Notable achievements
- Scaled LiveRamp's Authenticated Traffic Solution (ATS) to thousands of publisher integrations globally
- Built LiveRamp's global partnership ecosystem spanning DSPs, SSPs, data providers, and enterprise brands
- Led partnership strategy during LiveRamp's critical transition from an Acxiom subsidiary to an independent public AdTech infrastructure company
Connection details