Marc Cestaro

Executive

A senior ad-ops and programmatic infrastructure leader at a major US broadcaster, representing the media owner perspective in CTV programmatic that is often overlooked in favor of buy-side coverage.

Role: Head of Programmatic Platforms & OperationsCompany: A+E Networks

Last updated Jul 6, 2026 by the ATDb Editorial Team

Bio

Marc Cestaro oversees programmatic technology infrastructure and ad operations at A+E Networks, managing the broadcaster's approach to addressable TV, streaming monetization, and programmatic direct deals across its portfolio including History Channel and Lifetime. He represents the media owner perspective in CTV programmatic supply chain development. His work includes implementing identity solutions for cross-screen audience targeting in a post-cookie, post-MVPD disruption landscape.

Expertise & education

Expertise

CTV/OTTAd OperationsAddressable TV