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Lin-Hua Wu

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Lin-Hua Wu serves as Executive Vice President and Chief Communications and Marketing Officer at General Motors, where she holds responsibility for the company's global marketing, advertising, and corporate communications functions. In this role, she oversees brand strategy, media, creative, and public relations across GM's portfolio of brands including Chevrolet, Buick, GMC, and Cadillac, as well as the company's EV-focused initiatives. She reports directly to GM's CEO and sits on the company's senior leadership team. Wu has been a key figure in shaping GM's marketing identity during a pivotal period of transformation, as the automaker has committed to an all-electric future and invested heavily in consumer-facing campaigns to reposition its brands. Her communications mandate spans internal and external audiences, including media relations, executive communications, and advertising partnerships. She is one of the most senior marketing and communications leaders in the automotive industry.

Last updated Oct 22, 2026 by ATDb automated enrichment · Connections updated Oct 23, 2026

Role
Executive VP and Chief Communications and Marketing Officer
Company
General Motors
Based
Detroit, Michigan, United States
Connections
1

AI-drafted from public sources1 source cited

Years in industry
15 years

Bio

Lin-Hua Wu serves as Executive Vice President and Chief Communications and Marketing Officer at General Motors, where she holds responsibility for the company's global marketing, advertising, and corporate communications functions. In this role, she oversees brand strategy, media, creative, and public relations across GM's portfolio of brands including Chevrolet, Buick, GMC, and Cadillac, as well as the company's EV-focused initiatives. She reports directly to GM's CEO and sits on the company's senior leadership team. Wu has been a key figure in shaping GM's marketing identity during a pivotal period of transformation, as the automaker has committed to an all-electric future and invested heavily in consumer-facing campaigns to reposition its brands. Her communications mandate spans internal and external audiences, including media relations, executive communications, and advertising partnerships. She is one of the most senior marketing and communications leaders in the automotive industry.

Career

  • Executive VP and Chief Communications and Marketing OfficerCurrent

    General Motors

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Corporate CommunicationsBrand StrategyAutomotive MarketingIntegrated MarketingExecutive CommunicationsElectric Vehicle MarketingPublic RelationsAdvertising

Recognition

Notable achievements

  • Appointed Executive VP and Chief Communications and Marketing Officer at General Motors, one of the most senior marketing roles in the automotive industry
  • Led GM's marketing and communications strategy during the company's major pivot toward electric vehicles
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