Laurent Simon

Laurent Simon is a seasoned creative executive based in London, currently serving as Executive Creative Director at BMB, an independent creative agency. He is recognized for his ability to craft distinctive brand narratives and drive creative output that resonates across traditional and digital media channels, including programmatic and data-driven advertising contexts. Throughout his career, Simon has worked across a range of agencies and clients, developing expertise in integrated campaigns that span brand strategy, digital advertising, and emerging media formats. His work has contributed to notable campaigns for major brands, positioning him as a respected creative voice within the UK advertising industry. While Laurent Simon operates primarily within the creative agency world rather than the pure AdTech infrastructure space, his work intersects with AdTech through the execution of data-informed, digitally distributed creative campaigns. His influence is felt in how creative strategy adapts to programmatic delivery and audience-targeted advertising environments.

Last updated Sep 27, 2026 by the ATDb Editorial Team