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Laura Vipond

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Laura Vipond is a senior data and technology leader at Publicis Groupe UK, where she plays a central role in shaping how the holding group's UK agencies leverage data assets, programmatic capabilities, and audience intelligence to deliver measurable outcomes for clients. Her work sits at the intersection of data strategy, privacy-compliant targeting, and the evolving identity landscape that defines modern AdTech.

Last updated Sep 27, 2026 by the ATDb Editorial Team

Role
Chief Growth Officer, Creative Practice (Publicis Groupe UK)
Company
Publicis Groupe UK
Based
London, United Kingdom
Connections
1
Years in industry
15 years

Bio

Laura Vipond is a senior data and technology leader at Publicis Groupe UK, where she plays a central role in shaping how the holding group's UK agencies leverage data assets, programmatic capabilities, and audience intelligence to deliver measurable outcomes for clients. Her work sits at the intersection of data strategy, privacy-compliant targeting, and the evolving identity landscape that defines modern AdTech.

Expertise & education

Expertise

Programmatic AdvertisingData StrategyAudience TargetingIdentity ResolutionPrivacy-First AdvertisingFirst-Party DataAgency Trading

Speaking topics

Data Strategy in a Cookieless WorldProgrammatic InnovationPrivacy-Compliant Audience Targeting
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