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Laura Jones

SVP, Global Partnerships at Magnite

Leading global partnership strategy at Magnite, the largest independent SSP, with a focus on programmatic ecosystem relationships, CTV growth, and navigating the post-cookie identity landscape.

DealmakerUnited States

Last updated Feb 27, 2026 by ATDb automated enrichment · Connections updated Feb 28, 2026

Bio

Laura Jones is a senior partnerships executive at Magnite, the world's largest independent sell-side advertising platform, where she leads global partnership strategy and business development. In her role as SVP of Global Partnerships, she is responsible for cultivating relationships across the programmatic advertising ecosystem — spanning publishers, DSPs, data providers, and technology partners — that are central to Magnite's competitive position in an increasingly consolidated supply-side market. Jones operates at the intersection of some of the most consequential shifts in digital advertising, including the deprecation of third-party cookies, the rapid growth of connected television (CTV) as a programmatic channel, and the industry-wide push toward more transparent and efficient supply paths. Her work at Magnite involves translating these macro trends into actionable partnership frameworks that support both publisher monetization and advertiser demand quality. While her full career history prior to Magnite is not extensively documented in public sources, her elevation to SVP-level leadership at one of AdTech's most prominent independent platforms reflects a track record of building and scaling strategic relationships in the programmatic space. She is regarded as a key operator within Magnite's growth strategy and a notable figure in the broader sell-side ecosystem.

Expertise
Programmatic AdvertisingSupply-Side Platforms (SSP)Connected TV (CTV) AdvertisingStrategic PartnershipsBusiness DevelopmentIdentity ResolutionPublisher MonetizationHeader Bidding
Notable Achievements
  • Leads global partnership strategy at Magnite, the world's largest independent SSP, overseeing relationships across the full programmatic supply chain
  • Plays a central role in Magnite's growth initiatives amid major industry transitions including post-cookie identity and CTV expansion
Speaking Topics
Supply-side platform strategy and consolidationConnected TV programmatic advertisingPost-cookie identity and addressabilityPublisher monetization and partnership development
Connections