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Josh Koran

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Josh Koran is Chief Strategy Officer at Chalice Custom Algorithms. He helped pioneer real-time bidding infrastructure and SSP technology that shaped modern programmatic advertising.

Latest · Joshua Koran· Jun 8

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
Chief Strategy Officer
Company
Chalice Custom Algorithms
Based
New York, New York, United States
Connections
2
Years in industry
18 years

Career

  • Co-founder

    Admeld · 2007-2011

Expertise & education

Expertise

Programmatic AdvertisingAd Exchange TechnologySupply-Side Platforms (SSP)Real-Time Bidding (RTB)Custom Bidding AlgorithmsYield OptimizationAuction MechanicsPublisher Monetization

Speaking topics

Custom bidding algorithms and algorithmic transparencyThe evolution of programmatic advertising and ad exchangesPublisher monetization strategies in a post-cookie environmentAuction theory and real-time bidding mechanics

Recognition

Notable achievements

  • Helped pioneer real-time bidding infrastructure and SSP technology that shaped modern programmatic advertising
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