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Bio
Jeremy Fain is CEO and Co-Founder of Cognitiv, where he leads the development of deep learning AI models built to power more precise, outcome-driven programmatic advertising for brands and agencies. His entrepreneurial roots trace back to co-founding Triggit in 2007, one of the early pioneers in real-time bidding, followed by a period at Facebook after its acquisition. Across nearly two decades in AdTech, Fain has remained focused on applying advanced machine learning to transform how media is bought and optimized.
Previous Roles
Co-Founder
Triggit (2007-2012)
Various roles post-acquisition
Facebook (2012-2013)
Expertise
Deep Learning for AdvertisingProgrammatic AdvertisingReal-Time Bidding (RTB)Custom AI Model DevelopmentMedia Buying OptimizationNeural NetworksDemand-Side Platforms (DSP)Algorithmic Marketing
Education
- Bachelor's Degree, University of Michigan
Notable Achievements
- Co-founded Triggit, one of the earliest RTB platforms, acquired by Facebook in 2012
- Founded Cognitiv, bringing custom deep learning neural networks to programmatic media buying at scale
- Recognized as an early industry voice advocating for deep learning over traditional ML in AdTech
Awards
AdExchanger Awards recognition (Cognitiv)
Speaking Topics
Deep learning and AI in programmatic advertisingThe evolution from rules-based to neural network-driven media buyingCustom AI models vs. off-the-shelf programmatic optimizationThe future of advertising technology and machine intelligence
Publications
- Contributor to AdExchanger on AI and programmatic advertising topics
Connections