JW
Jennie Weber
Operator
Jennie Weber is currently independent.
Last updated Sep 27, 2026 by the ATDb Editorial Team
AI-drafted from public sources6 sources cited
- Years in industry
- 15 years
Expertise & education
Expertise
Retail Media NetworksFirst-Party Data StrategyCommerce MediaBrand MarketingIntegrated Marketing CommunicationsCustomer Data ActivationProgrammatic AdvertisingClosed-Loop Measurement
Speaking topics
Retail Media and Commerce AdvertisingFirst-Party Data and Privacy-Safe TargetingBrand Marketing in the Age of Performance AdvertisingThe Future of Retail Media Networks
Recognition
Notable achievements
- Led the development and scaling of Best Buy Ads, the company's retail media network offering for brand advertisers
- Oversaw Best Buy's marketing strategy during a period of significant digital transformation and post-pandemic retail evolution
- Positioned Best Buy as a competitive player in the retail media landscape alongside Amazon Advertising and Walmart Connect
Connection details