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JD

Jed Dederick

Operator

Jed Dederick is an AdTech professional with experience scaling revenue operations at The Trade Desk, where he contributed to the company's growth to multi-billion dollar market capitalization as the world's largest independent DSP. He has driven commercial expansion across international markets including Europe and Asia-Pacific, and played a key role in strengthening relationships with major global agency holding companies and Fortune 500 advertisers.

Last updated Jun 6, 2026 by the ATDb Editorial Team

Role
Investor; former CRO & CCO, The Trade Desk
Based
New York, New York, United States
Connections
1
Years in industry
16 years

Bio

Jed Dederick is an AdTech professional with experience scaling revenue operations at The Trade Desk, where he contributed to the company's growth to multi-billion dollar market capitalization as the world's largest independent DSP. He has driven commercial expansion across international markets including Europe and Asia-Pacific, and played a key role in strengthening relationships with major global agency holding companies and Fortune 500 advertisers.

Career

  • SVP, Client Services

    The Trade Desk · prior to CRO appointment

  • VP, Client Services

    The Trade Desk · early tenure

Expertise & education

Expertise

Programmatic AdvertisingDemand-Side Platforms (DSP)Revenue StrategyIdentity ResolutionUID 2.0Connected TV (CTV) AdvertisingAgency and Advertiser PartnershipsOpen Internet Advocacy

Education

  • Bachelor's Degree, University details not publicly confirmed

Speaking topics

The future of the open internetProgrammatic advertising strategyIdentity resolution and cookieless targetingConnected TV and streaming advertisingAdvertiser transparency and brand safety

Recognition

Notable achievements

  • Helped scale The Trade Desk's revenue operations as the company grew to a multi-billion dollar market capitalization and became the world's largest independent DSP
  • Played a key role in expanding The Trade Desk's relationships with major global agency holding companies and Fortune 500 advertisers
  • Instrumental in driving adoption of UID 2.0 and privacy-forward identity solutions among buy-side clients
  • Led commercial expansion into international markets including Europe and Asia-Pacific

Awards

Frequently recognized in AdTech industry lists and trade press as a top revenue and commercial leader
Connection details