Founder & Former CEO at IPONWEB (acquired by Criteo)
As co-founder of IPONWEB, Debelov helped build the plumbing of modern programmatic advertising; his company's technology underpins a significant portion of the global RTB ecosystem, making him historically significant in AdTech.
Last updated Apr 24, 2026 by jonholm
Yuri Debelov co-founded IPONWEB, one of the most influential infrastructure companies in the history of programmatic advertising, whose technology powered numerous DSPs, SSPs, and ad exchanges including BidSwitch. IPONWEB was acquired by Criteo in 2022 for approximately $380 million, representing one of the largest AdTech acquisitions of recent years. Debelov is widely credited as a foundational architect of real-time bidding infrastructure.