Fabiola Torres

Fabiola Torres is a seasoned marketing executive known for blending brand storytelling with performance-driven digital strategy at scale. At Gap Inc., she has played a pivotal role in modernizing how the company connects with consumers across its portfolio of brands, leveraging data, personalization, and digital media to drive measurable business outcomes. Her work sits at the intersection of brand equity and AdTech-enabled precision marketing. Torres has built her career navigating large consumer brands through digital transformation, with experience spanning media strategy, customer acquisition, and loyalty marketing. Her approach emphasizes the integration of first-party data with programmatic and paid media channels, making her a relevant figure in discussions around retail media, identity resolution, and the evolving cookieless landscape. Prior to her role at Gap Inc., Torres held senior marketing positions where she developed expertise in omnichannel strategy and consumer engagement. She is recognized within the retail and brand marketing community for her ability to align creative vision with data-driven execution, a skill set increasingly critical as the lines between brand advertising and performance marketing continue to blur.

Last updated Sep 27, 2026 by the ATDb Editorial Team