Erin Riley

Erin Riley is the Global CEO of TBWA\Worldwide, the Omnicom-owned creative network known for its 'Disruption' methodology and home to iconic campaigns for brands including Apple, Adidas, and Nissan. Her appointment to the top role marked a significant milestone, as she is among a small cohort of women to hold a global CEO title at a major multinational agency network. She is widely regarded as a transformative leader who combines deep creative sensibility with strong business acumen. Riley built her career within the TBWA network, rising through the ranks over many years and demonstrating consistent leadership across client management, strategy, and agency operations. Before ascending to the global CEO role, she served as CEO of TBWA\Chiat\Day New York, where she oversaw one of the network's flagship U.S. offices and strengthened its creative reputation and client roster. Her long tenure within the network gave her an intimate understanding of TBWA's culture and its proprietary Disruption platform. As Global CEO, Riley is responsible for steering the strategic direction of a network spanning more than 40 countries and thousands of employees. She has been a vocal advocate for diversity and inclusion within the advertising industry and has championed the evolution of TBWA's creative and cultural relevance in an era of rapid media and technology change. Her leadership style is noted for fostering collaboration across TBWA's global offices while maintaining the bold, challenger-brand ethos the network is known for.

Last updated Oct 8, 2026 by ATDb automated enrichment