Emma Bowkett
Emma Bowkett is the founder and CEO of Convertr, a B2B lead management platform that helps performance marketers capture, validate and optimise lead data in real time. She built Convertr to address inefficiencies in the lead generation supply chain, giving marketers greater control over data quality and campaign performance across channels. Under her leadership, Convertr has grown into a recognised technology platform in the performance marketing space, serving clients across media, publishing and demand generation. Bowkett is regarded as a specialist in lead data infrastructure and the operational challenges facing B2B marketers working at scale.
Last updated Oct 22, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Emma Bowkett is the founder and CEO of Convertr, a B2B lead management platform that helps performance marketers capture, validate and optimise lead data in real time. She built Convertr to address inefficiencies in the lead generation supply chain, giving marketers greater control over data quality and campaign performance across channels. Under her leadership, Convertr has grown into a recognised technology platform in the performance marketing space, serving clients across media, publishing and demand generation. Bowkett is regarded as a specialist in lead data infrastructure and the operational challenges facing B2B marketers working at scale.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Founded Convertr, a lead management and data optimisation platform serving B2B performance marketers globally