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Danielle Coffey

Operator

Danielle Coffey is best known as the chief executive and legal strategist driving the News/Media Alliance's fight to protect publishers' rights in an era dominated by Big Tech platforms and algorithmic content distribution. As President & CEO, she has become one of the most prominent voices in the media industry's effort to secure fair compensation for news content used by search engines and AI companies, positioning the Alliance at the forefront of copyright, antitrust, and AI policy debates that directly shape the digital advertising and publishing landscape. Coffey joined the News/Media Alliance as General Counsel before ascending to the CEO role, bringing deep expertise in intellectual property law, antitrust policy, and legislative advocacy. Under her leadership, the Alliance has pursued landmark legal and legislative initiatives, including advocacy around the Journalism Competition and Preservation Act (JCPA) and aggressive positioning against generative AI companies that scrape and reproduce publisher content without licensing agreements. Her work sits at the critical intersection of content monetization, programmatic advertising economics, and platform accountability. Her influence extends across the AdTech ecosystem because the battles she wages — over data rights, content licensing, and platform dominance — directly affect how publishers generate revenue from advertising. Coffey is a frequent voice in Washington policy circles and industry conferences, representing hundreds of news and magazine publishers who depend on digital advertising for survival. Her legal background and strategic acumen have made her a formidable operator in an industry where regulatory outcomes increasingly determine business viability.

Last updated Aug 25, 2026 by ATDb automated enrichment

Role
President & CEO
Company
News/Media Alliance
Based
Washington, DC, United States
Boards
1
Years in industry
12 years

Bio

Danielle Coffey is best known as the chief executive and legal strategist driving the News/Media Alliance's fight to protect publishers' rights in an era dominated by Big Tech platforms and algorithmic content distribution. As President & CEO, she has become one of the most prominent voices in the media industry's effort to secure fair compensation for news content used by search engines and AI companies, positioning the Alliance at the forefront of copyright, antitrust, and AI policy debates that directly shape the digital advertising and publishing landscape. Coffey joined the News/Media Alliance as General Counsel before ascending to the CEO role, bringing deep expertise in intellectual property law, antitrust policy, and legislative advocacy. Under her leadership, the Alliance has pursued landmark legal and legislative initiatives, including advocacy around the Journalism Competition and Preservation Act (JCPA) and aggressive positioning against generative AI companies that scrape and reproduce publisher content without licensing agreements. Her work sits at the critical intersection of content monetization, programmatic advertising economics, and platform accountability. Her influence extends across the AdTech ecosystem because the battles she wages — over data rights, content licensing, and platform dominance — directly affect how publishers generate revenue from advertising. Coffey is a frequent voice in Washington policy circles and industry conferences, representing hundreds of news and magazine publishers who depend on digital advertising for survival. Her legal background and strategic acumen have made her a formidable operator in an industry where regulatory outcomes increasingly determine business viability.

Career

  • General Counsel & SVP of Policy

    News/Media Alliance · 2018-2022

  • Attorney / Policy Counsel

    Various legal and policy roles · Prior to 2018

Board memberships

News/Media Alliance (as President & CEO)

Expertise & education

Expertise

Publisher MonetizationCopyright and Intellectual Property LawAntitrust PolicyAI Content LicensingLegislative AdvocacyDigital Advertising EconomicsPlatform AccountabilityNews Media Policy

Education

  • JD, Law (specific institution not publicly confirmed)

Speaking topics

AI and Copyright: Who Owns News Content?Antitrust Reform and the News Publishing IndustryPlatform Accountability and Publisher RightsThe Future of Digital Advertising for News MediaLegislative Strategies for Sustainable Journalism

Recognition

Notable achievements

  • Led the News/Media Alliance's advocacy for the Journalism Competition and Preservation Act (JCPA), a landmark antitrust safe harbor bill for news publishers negotiating with Big Tech
  • Elevated the Alliance's legal strategy against generative AI companies scraping publisher content without licensing or compensation
  • Ascended from General Counsel to President & CEO of one of the most influential news publisher trade associations in the United States
  • Represented hundreds of U.S. news publishers in high-stakes negotiations and legal actions against dominant digital platforms

Publications

  • Op-eds and policy briefs published via News/Media Alliance on AI, copyright, and platform regulation