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Charlie Chappell

Operator

Charlie Chappell is Head of Integrated Media & Communications Planning at The Hershey Company. (Integral Ad Science's Chief Strategy Officer is Kevin McCurry — the prior ATDb record conflated the two.)

Last updated Jul 10, 2026 by ATDb automated enrichment

Role
Head of Integrated Media & Communications Planning
Company
The Hershey Company
Based
New York, New York, United States
Connections
1
Years in industry
15 years

Expertise & education

Expertise

Integrated Media PlanningCommunications PlanningBrand MarketingMedia Strategy

Speaking topics

Integrated media and communications planningBrand marketing strategyMedia investment and measurement

Recognition

Notable achievements

  • Contributed to industry alignment on brand suitability standards in partnership with major agencies and platforms