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Angela Voss

Operator

Angela Voss is the Chief Executive Officer of MRI-Simmons, a leading U.S. consumer intelligence company whose survey-based audience measurement data underpins media planning, buying, and brand strategy across the advertising industry. Under her leadership, MRI-Simmons has expanded its data capabilities and deepened its role as a trusted currency for understanding consumer attitudes, media consumption, and purchase behavior. Voss has spent her career in media research and audience intelligence, rising through the ranks at MRI-Simmons and its predecessor organizations. She is recognized as an operator who has modernized the company's data products and partnerships to meet the evolving needs of advertisers, agencies, and media owners navigating a fragmented media landscape. She is a respected voice in the media measurement and research community, frequently engaging with industry bodies and events focused on audience data, consumer insights, and the future of media currency.

Last updated Nov 1, 2026 by ATDb automated enrichment · Connections updated Nov 2, 2026

Company
MRI-Simmons
Based
New York, New York, United States
Connections
1

AI-drafted from public sources1 source cited

Years in industry
20 years

Bio

Angela Voss is the Chief Executive Officer of MRI-Simmons, a leading U.S. consumer intelligence company whose survey-based audience measurement data underpins media planning, buying, and brand strategy across the advertising industry. Under her leadership, MRI-Simmons has expanded its data capabilities and deepened its role as a trusted currency for understanding consumer attitudes, media consumption, and purchase behavior. Voss has spent her career in media research and audience intelligence, rising through the ranks at MRI-Simmons and its predecessor organizations. She is recognized as an operator who has modernized the company's data products and partnerships to meet the evolving needs of advertisers, agencies, and media owners navigating a fragmented media landscape. She is a respected voice in the media measurement and research community, frequently engaging with industry bodies and events focused on audience data, consumer insights, and the future of media currency.

Expertise & education

Expertise

Consumer IntelligenceAudience MeasurementMedia ResearchMedia Planning DataSurvey-Based ResearchBrand Strategy DataAdvertising Effectiveness

Speaking topics

Consumer Intelligence and Audience MeasurementThe Future of Media CurrencyData-Driven Media PlanningUnderstanding the Modern Consumer

Recognition

Notable achievements

  • Appointed CEO of MRI-Simmons, overseeing the company's strategic direction and product evolution
  • Expanded MRI-Simmons data partnerships and modernized its audience intelligence offerings for a fragmented media environment
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