Andrea Kwiatek
Andrea Kwiatek is a programmatic advertising and partnerships professional at Goodway Group, an independent, data-driven digital advertising agency. She has built her reputation around connecting media strategy with technology partnerships, helping brands navigate the increasingly complex programmatic ecosystem. Her work at Goodway Group spans vendor relationships, platform strategy, and client-facing programmatic execution. Kwiatek has been part of Goodway Group's growth during a pivotal era for independent agencies competing against holding company giants, contributing to the agency's positioning as a trusted programmatic partner. Her role involves working across DSPs, data partners, and emerging identity solutions to deliver measurable outcomes for clients. While not among the most publicly prominent figures in AdTech media, Kwiatek represents the practitioner class of AdTech professionals whose operational expertise and partnership acumen quietly shape how programmatic advertising is executed at scale for mid-market and enterprise advertisers.
Last updated Aug 25, 2026 by ATDb automated enrichment
- Years in industry
- 10 years
Bio
Andrea Kwiatek is a programmatic advertising and partnerships professional at Goodway Group, an independent, data-driven digital advertising agency. She has built her reputation around connecting media strategy with technology partnerships, helping brands navigate the increasingly complex programmatic ecosystem. Her work at Goodway Group spans vendor relationships, platform strategy, and client-facing programmatic execution. Kwiatek has been part of Goodway Group's growth during a pivotal era for independent agencies competing against holding company giants, contributing to the agency's positioning as a trusted programmatic partner. Her role involves working across DSPs, data partners, and emerging identity solutions to deliver measurable outcomes for clients. While not among the most publicly prominent figures in AdTech media, Kwiatek represents the practitioner class of AdTech professionals whose operational expertise and partnership acumen quietly shape how programmatic advertising is executed at scale for mid-market and enterprise advertisers.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Contributed to Goodway Group's programmatic partnership ecosystem development
- Supported agency growth in independent programmatic buying during a competitive market period