Publisher Strategy

AI

May 15 — May 16, 2026

2 changes

Category Spotlight

Major research from Reuters Institute and Press Gazette underscores publishers' urgent pivot to diversified revenue streams as AI search disrupts traditional ad models.

Mentioned:Reuters InstitutePress Gazette

Sources:

Publisher Revenue Diversification in the AI Search Era: Beyond Display and Programmatic
The Publisher Revenue Diversification Report: Beyond Display and Into Commerce, Events, and Data Licensing

This spotlight is part of the Publisher Diversification & Upfront Season Dominate May 15-16 weekly report.