Myles Younger — Chief Growth Officer at U of Digital

Myles Younger has taken on the role of Chief Growth Officer (CGO) at U of Digital, an AdTech education and training platform focused on helping professionals and organizations navigate the complexities of the digital advertising ecosystem. Younger is a well-known figure in the AdTech industry, having previously held senior roles including Head of Innovation & Insights at Curation Corp (formerly known as Adsquare in some contexts) and other strategic positions across the programmatic and data-driven advertising space. His appointment as CGO signals U of Digital's intent to scale its reach and commercial footprint within the industry. U of Digital, founded by Shiv Gupta, has established itself as a go-to educational resource for AdTech practitioners, offering courses, certifications, and thought leadership content that demystifies programmatic advertising, data, identity, and emerging media channels. Bringing in a growth-focused executive of Younger's caliber suggests the organization is moving beyond its organic community-driven growth model toward a more structured, enterprise-oriented expansion strategy — potentially targeting agency holding companies, brands, and AdTech vendors as institutional clients. Younger is also recognized as a writer and commentator on AdTech topics, having contributed to industry publications and maintained a strong professional voice on platforms like LinkedIn. His dual expertise in both the commercial and intellectual dimensions of AdTech makes him a strong fit for a role that bridges business development with the educational mission of U of Digital.

This leadership change reflects a broader trend of AdTech education and professional development becoming a more formalized and commercially viable sector within the ecosystem. As the industry grapples with signal loss, identity fragmentation, AI-driven automation, and increasing complexity across channels like CTV and retail media, the demand for structured education and upskilling has grown significantly. U of Digital is well-positioned to capitalize on this demand, and Younger's appointment as CGO suggests the organization is ready to pursue larger enterprise contracts, partnerships with AdTech vendors, and potentially expanded curriculum offerings. For the competitive landscape, this move puts pressure on other AdTech education providers and consultancies to similarly invest in growth infrastructure. Younger's industry network and credibility could accelerate U of Digital's penetration into agency and brand-side training budgets, which have historically been underserved.