California Consumer Privacy Act (CCPA) takes effect
Regulatory
CCPA takes effect. California's privacy law. It lets residents opt out of the sale or sharing of their data, including sharing for cross-context behavioral advertising.
Announced: Jan 1, 2020
Last updated Sep 26, 2026 by the ATDb Editorial Team
Overview
CCPA takes effect. California's privacy law. It lets residents opt out of the sale or sharing of their data, including sharing for cross-context behavioral advertising.